Press

Innovative Beauties: Abby & Caroline, Founders of Sparti Scents

What happens when smart, innovative, and solution-driven women come together?A new and cool way to wear fragrance, that’s what! Abby Wallach and Ca...

Skincare Anarchy

Sparti Scents evolved from a 15-year friendship and a desire to create a new voice and vision for the fragrance and beauty category. After intervie...

SPARTI AMBASSADORS

50 Ambassadors across the country have been sharing their new fave fragrances at Walmart on Instagram, Reels, Stories, Posts and Tik Tok. A few po...

SPARTI SCENTS LAUNCH @WALMART WITH THE HOLLYWOOD ALIST/OSCARS

Launched at the Oscars gifting suite with the Hollywood A list was a great start to share that Sparti Scents launched into nearly 1800 Walmart stor...

TIK TOK CREATORS

Tik Tok Creators ad campaign for organic and paid content has been well received and is now amping up with large numbers focused on driving interes...

Sparti in the beauty aisles at Walmart

Retail therapy anyone?! A little road trip went a long way! Getting the Sparti started in the beauty aisles at Walmart was a treat! Customers were ...

2 Gals Disrupt The Fragrance Business

As part of Walmart’s fragrance innovation strategy, ‘Sparti Scents’ is filling the beauty aisles with it’s new mini-stick powered by Scentinvent Te...

Meet Abby Wallach | CEO, Co-Founder, Scentinvent Technologies & Sparti Scents

We had the good fortune of connecting with Abby Wallach and we’ve shared our conversation below. Hi Abby, can you tell us more about your backgroun...

With Fragrance Poised To Propel Holiday Beauty Purchases, Gen Z Brand Sparti Scents Enters Walmart Stores

Sparti Scents is adding a dash of color—three colors, to be exact—to Walmart’s fragrance assortment.After launching on the megachain’s website in S...

Pursuing All of Your Passions with Abby Wallach

Abby Wallach is an award-winning Beauty & Media Entrepreneur. She's worked in PR and event planning in the entertainment industry, she invented...

Putting Fun in Fragrance by Format Reinvention

Scentinvent Technologies is an innovator looking to lead consumers and businesses alike into this new world of olfactory experience. This summer th...

Mini Gifts: What To Get For Your Colleagues And Clients For The 2020 Holiday Season

Every year, I’ve curated my own list of what to give that special someone in your professional life, whether that’s your colleagues, employees, or ...